"Businesses have expectations for their traffic and often those expectations are not realistic. We all want results and we want them now but the reality is that the market is going to give us what we earn not what we want. So once we get a visitor to the site how do we earn the goal for the traffic? The simple answer is we earn the result by providing a web experience that takes the visitor from hello to thank you. In between those two is a conversation with the prospect and many web sites fail in managing that conversation."--Bob Dumouchel in "Life After the First Click"
Tuesday, May 12, 2009
Thursday, April 30, 2009
"He who notices, names, and leverages the most patterns, wins."
--Scott Ginsbert (Hello, my name is Scott! nametag guy)
Wednesday, April 29, 2009
Every part of your success is dependent upon one individual. You are that individual. You’re in charge. You say when to begin. You’ve got the insight to make the right decisions now. To succeed, you’re going to need that insight, along with courage and conscientiousness. If you’re frightened of making mistakes, you’re sunk. Accept that you’ll make mistakes. Each one has a lesson to be learned.--Jay Conrad Levinson (Guerilla Marketing)
Michael Eisner, chairman and CEO of Disney, and the man who propelled it to undreamt of success, says, "At a certain level, what we do at Disney is very simple. We set our goals, aim for perfection, inevitably fall short, try to learn from our mistakes, and hope that our successes will continue to outnumber our failures." There’s nothing Mickey Mouse about that kind of philosophy -- because it embraces mistakes as part of the process.
Friday, March 13, 2009
"Our present satisfaction [with our state of understanding] may reflect the paucity of the data rather than the excellence of the theory."
--Martin Rees
--Martin Rees
Sunday, March 8, 2009
"I find the best time management is based in pure clarity around my near term goals. That works well and nothing else works at all."
--Paul Lemberg
http://www.be-unreasonable.com/blog/
http://www.paullemberg.com/
--Paul Lemberg
http://www.be-unreasonable.com/blog/
http://www.paullemberg.com/
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